Dell set to focus on India, China

Dell founder Michael Dell has said that his firm would focus on India and China to become the number one PC maker in the world. Michael Dell had taken over as the company’s CEO after the firm was pushed behind by Hewlett Packard, which is now the number one PC maker in the world. Since he took over, the sales of Dell PCs have touched 19 per cent from 11 per cent. The turnaround strategy charted by Michael Dell involves tapping first time users in developing markets. The company is also planning to sell its computers through stores by changing the traditional model of delivering on orders. Michael Dell added that the company would also be focusing more on design rather than stressing on utility alone.

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